A personal commitment to fashion

I’ve always dreamed of dressing responsibly, but finding the right options hasn’t been easy — and I know many women share this struggle. That’s what inspired me to create a brand rooted in strong values and a constant commitment to sustainable development in fashion.

/Therese Wiman, Founder

Core collection

We embrace a circular and season-less approach to fashion because we believe this is the modern way of dressing. Each piece in our collection is thoughtfully designed to be timeless, versatile, and made to last—encouraging mindful consumption and a deeper connection with what we wear.

Learn more about our philosophy and the incredible partners who make this vision a reality here.

Most of our pieces are available in Green Little Heart's physical store at Mariatorget in Stockholm.

A physical space to explore

Welcome to our retailer Green Little Heart's physical store at Swedenborgsgatan 2, Mariatorget, Stockholm

Most of our styles are available for you to experience.

  • NEW ARRIVALS

    We developed the latest drop in 100% TENCEL™ Lyocell. The use of mono materials is key for us since it enables smoother recycling processes.

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  • BUY BACK

    Hopefully you will love our pieces for many years but sometimes you need to let go. Send your piece back to us and we will use it for up-cycling or circulate it on our second hand site.

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  • FABRICS & SUSTAINABILITY

    We are doing our outmost to design for circularity with great fabrics and partners that share our values. Our main manufacturing partners are located in Sweden and Portugal.

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- "This brand is more than clothing; it’s a tribute to nature, its breathtaking yet fragile ecosystems, and the promise of a better future." /Therese, founder